The museum was awarded the prize as it the stood out for its high level of customer care, its successful marketing and PR campaigns and the benefits it brings to its local community. The awards recognise excellence in our world class city. There were 16 categories in all covering accommodation, attractions, entertainment and much more. Kate Garraway, presenter on GMTV, hosted the award ceremony and entertainment was provided by Jools Holland and his Rhythm & Blues Orchestra.

Lesley Bossine, Director of the Museum said: "We are absolutely delighted to have won this award! It is testament to the hard work and dedication of our staff and team of volunteers. We would like to thank everyone who has supported us so far and look forward to even greater things in the years to come."

James Bidwell, Visit London's Chief Executive, said: "Thanks to support from Eurostar, O₂ and our other sponsors, the Visit London Awards have become a truly world class event, and a great celebration of London's top tourism businesses and organisations. Many congratulations to our award winners, all of which contribute to making London the world's favourite city destination."

The museum, which has recently celebrated it thirtieth anniversary and is predominantly run by over 100 volunteers, offers a wide range of activities for people of all ages. There is a busy programme of events and exhibitions throughout the year, as well as interactive educational events, for schools during term times and for children throughout the holidays. The museum is also available for corporate hire, both inside and outside in the new garden, for events such as Weddings and Birthday parties. The museum, which is now free to all children under 16, offers activities including free rides on the steam train, its giant beam and rotative engines in steam, Water For Life Gallery, a cafe and shop, group visits and behind the scenes tours.